Sr. Product Marketer & Creative Strategist at NAVER Corp
I am a passionate individual with extensive experience in marketing, creative strategy, and brand storytelling.
Marketing & creative professional with 8+ years of experience in digital advertising, art direction, and branding strategy. Currently on the Product Marketing Team within NAVER's Marketing Center.
I play a dual role of a marketer as well as an art director. As a marketer, I love to find insights in trends, data, or culture and craft marketing campaigns that are authentic, surprisingly intriguing, and layered with brand identity. I have extensive experience running and optimizing performance marketing campaigns across digital platforms. I like to analyze and derive actionable insights from data.
I am also a creative strategist with experience art directing for ad creatives and content. My design background and hands-on expertise allow me to dive deep into the creative process and guide the production from concept to final deliverables. I have experience directing a broad spectrum of creative forms - live-action commercials, original content series, graphic designs, 2D/3D animations, as well as eBooks and Youtube influencer content. I take an iterative approach to develop creative strategies that scale and lead to user growth.
Specialization:
- Global Marketing
-โโโ Advertising
- Social (FB, IN, YT)
- Data Analysis
โ
โ
- Creative Strategy
- Art Directing
- Branding Strategy
- Video Production
โ
โ
- Content Marketing
- Growth Hacking
- Design
- Copywriting
Work
Oct 2016 - Present
NAVER
Sr. Product Marketer &
Creative Strategist
Feb 2014 - Sept 2016
Concrete Jungle Seoul®
Creative Director & Co-founder
Feb 2013 - Feb 2014
WOLFMENT Inc.
UI Designer
Sept 2011 - Jan 2013
Dongwoo Architects & Engineers
Intern Architect
Education
Sept 2008 - May 2011
Syracuse University
Bachelor of Architecture (4th year dropout)
Sept 2004 - May 2007
Western Canada High School
International Baccalaureate Program
Languages
Fluent in English
Fluent in Korean
Contact Me